Ashish Viswanath Prakash
प्रबंधन & सूचना प्रणाली
Ph.D (IIT Kharagpur)
+91 431 2505054
ashish@iimtrichy.ac.in
Dr. Ashish Viswanath Prakash is an Assistant Professor in the area of Information Systems and Analytics at the Indian Institute of Management, Tiruchirappalli. He holds a PhD in Information Systems from the Indian Institute of Technology, Kharagpur. Before his appointment at IIM Tiruchirappalli, Dr. Ashish served as a faculty member at the T A Pai Management Institute (AACSB & AMBA Accredited), Manipal University, Karnataka. He brings with him over four and a half years of experience in teaching postgraduate management students. He is a recipient of the University Grants Commission’s Junior and Senior Research Fellowships (JRF and SRF), awarded during the pursuit of his doctoral studies. He has also successfully cleared the UGC's National Eligibility Test (NET) for Assistant Professorship in Management. His academic credentials also include an MBA with a Gold Medal from Manipal University, Karnataka, and a Bachelor’s degree in Electronics and Communication Engineering from the Cochin University of Science and Technology (CUSAT), Kerala.
Research Interests:
Information Systems, Human-Computer Interaction, Digital Transformation, Ethics of Technology, Artificial Intelligence
Courses taught at IIM Trichy:
Information Systems for Managers, Managing Digital Transformation, Text Analytics, Information Systems Research Foundation, Data Mining/Business Analytics, Machine learning for Applied Research, and Theory Building (Co-teaching with Prof. JB Singh).
In addition to his academic teaching, he has led several sessions in short-term Management Development Programmes (MDPs) for working professionals from organizations such as Hyundai, Indian Oil Corporation, Mazagon Dock Shipbuilders Ltd, TAFE, and UDS. These sessions have focused on topics such as transforming business with AI, digital transformation, data visualization, data analytics, and emerging IT applications in business.
Courses taught previously at other Institutes:
Emerging Technologies for Business, Technology Strategy, Total Quality Management, Systems Thinking, Systems Dynamics and Business Modelling, and Business Statistics.
Journal Articles
Ashish Viswanath Prakash & Saini Das | Year – 2024
Prakash, A. V., & Das, S. (2024). (Why) Do We Trust AI?: A Case of AI-based Health Chatbots . Australasian Journal of Information Systems, 28. https://doi.org/10.3127/ajis.v28.4235 (ABDC A) |
Ashish Viswanath Prakash, Arun Joshi, Shubhi Nim, & Saini Das | Year – 2023
Prakash, A. V., Joshi, A., Nim, S., & Das, S. (2023). Determinants and consequences of trust in AI-based customer service chatbots. The Service Industries Journal, 43(9–10), 642–675. https://doi.org/10.1080/02642069.2023.2166493 (ABDC B) |
Ashish Viswanath Prakash & Saini Das | Year – 2022
Prakash, A. V., & Das, S. (2022). Explaining citizens’ resistance to use digital contact tracing apps: A mixed-methods study. International Journal of Information Management,63(1), 103524. https://doi.org/10.1016/j.ijinfomgt.2021.102468 (ABDC A*) |
Ashish Viswanath Prakash & Saini Das | Year – 2021
Prakash, A. V., & Das, S. (2021). Medical Practitioner’s Adoption of Intelligent Clinical Diagnostic Decision Support Systems: A Mixed-Methods Study. Information & Management, 58(7), 103524. https://doi.org/10.1016/j.im.2021.103524 (ABDC A*) |
Ashish Viswanath Prakash, Saini Das & K Rajashekharan Pillai | Year – 2021
Prakash, A. V., Das, S., & Pillai, K. R. (2021). Understanding Digital Contact Tracing App Continuance: Insights from India. Health Policy and Technology, 100573. https://doi.org/10.1016/j.hlpt.2021.100573 (ABDC B) |
K. R. Pillai, Pallavi Upadhyaya, Ashish Viswanath Prakash, Badrinarayan Srirangam Ramaprasad, H. V. Mukesh & Yogesh Pai | Year – 2021
Pillai, K. R., Upadhyaya, P., Prakash, A. V., Ramaprasad, B. S., Mukesh, H. V., & Pai, Y. (2021). End-user satisfaction of technology-enabled assessment in higher education: A coping theory perspective. Education and Information Technologies, 1-22. https://doi.org/10.1007/s10639-020-10401-2 (Scopus, WoS) |
Ashish Viswanath Prakash & Saini Das | Year – 2020
Prakash, A. V., & Das, S. (2020). Intelligent Conversational Agents in Mental Healthcare Services: A Thematic Analysis of User Perceptions. Pacific Asia Journal of the Association for Information Systems, 12(2), 1. https://aisel.aisnet.org/pajais/vol12/iss2/1/ (ABDC B) |
K Rajasekharan Pillai & Ashish Viswanath Prakash | Year – 2017
Pillai K, R., & Prakash, A. V. (2017). Technological Leverage in Higher Education: An evolving pedagogy. Journal of International Education in Business, 10(2), 00–00. https://doi.org/10.1108/JIEB-09-2016-0034 (ABDC C) |
Conference/Seminar Proceedings
Pramir Sarkar, Gopinath K, Ashish Viswanath Prakash | Year – 2023
Sarkar, P., Gopinath, K., Prakash, A.V. (2024). Healthcare AI: A Bibliometric Review. In: Sharma, S.K., Dwivedi, Y.K., Metri, B., Lal, B., Elbanna, A. (eds) Transfer, Diffusion and Adoption of Next-Generation Digital Technologies. TDIT 2023. IFIP Advances in Information and Communication Technology, vol 698. Springer, Cham. https://doi.org/10.1007/978-3-031-50192-0_36 |
Ashish Viswanath Prakash, Arun Joshi, Shubhi Nim, & Saini Das | Year – 2021
Prakash, A.V., Joshi, A., Nim, S., & Das, S. (2021). Dear Bot, Why Should I Trust You? Proceedings of the Australian and New Zealand Marketing Academy Conference 2021, Melbourne. |
Ashish Viswanath Prakash & Saini Das | Year – 2020
Prakash, A. V., & Das, S. (2020). Would you trust a bot for healthcare advice? An empirical investigation. Proceedings of the Pacific Asia Conference on Information Systems, 24(1),62. https://aisel.aisnet.org/pacis2020/62 (Scopus) |
Ashish Viswanath Prakash & Saini Das | Year – 2019
Prakash, A. V., & Das, S. (2019). AI-Based Conversational Agents in Mental Healthcare: Qualitative Evaluation of User Experience. Proceedings of the International Conference on Digital Economy, Raipur. |
PGPM:
Information Systems for Managers [Core Course]
Managing Digital Transformation [Elective]
Text Analytics Using No-code Platforms [Elective]
PGPBM:
Information Systems for Managers [Core Course]
Managing Digital Transformation [Elective]
DPM/EDPM
Information Systems Research Foundation
Information Systems Management
Machine learning for Applied Research and Theory Building (Co-teaching with Prof. JB Singh)
Courses: Data Mining, Managing IT, Business Analytics, Digital Transformation
Conference Presentations
Ashish Viswanath Prakash, Arun Joshi, Shubhi Nim, & Saini Das | Year – 2021
Prakash, A. V., Joshi, A., Nim, S., & Das, S. (2021, November 29–30). Dear Bot, Why Should I Trust You? [Paper presentation]. Australian and New Zealand Marketing Academy Annual Conference, Melbourne, VI, Australia. |
Ashish Viswanath Prakash & Saini Das | Year – 2020
Prakash, A. V., & Das, S. (2020, June 22–24). Would you trust a bot for healthcare advice? An empirical investigation [Paper presentation]. Pacific Asia Conference on Information Systems, Dubai, UAE. |
Ashish Viswanath Prakash & Saini Das | Year – 2019
Prakash, A.V., & Das, S. (2019, February 8–9). AI-Based Conversational Agents in Mental Healthcare: Qualitative Evaluation of User Experience [Paper presentation]. International Conference on Digital Economy, Raipur, CH, India. |
Member, Doctoral Program and Research Committee, IIM Tiruchirappalli
Ashish Viswanath has reviewed papers for the following journals and conferences:
Journals:
Information & Management (ABDC A* Ranking Journal)
International Journal of Information Management (ABDC A* Ranking Journal)
Communications of AIS (ABDC A Ranking Journal)
Government Information Quarterly (ABDC A Ranking Journal)
Internet Research (ABDC A Ranking Journal)
IEEE Transactions on Engineering Management (ABDC A Ranking Journal)
International Journal of Human-Computer Interaction (ABDC B Ranking Journal)
Australasian Journal of Information Systems (ABDC A Ranking Journal)
Health Policy and Technology (ABDC B Ranking Journal)
Conferences:
Pacific Asia Conference on Information Systems
Hawaii International Conference on System Sciences