Ashish Viswanath Prakash

Information Systems and Analytics

Ph.D (IIT Kharagpur)

+91 431 2505054

ashish@iimtrichy.ac.in

Dr. Ashish Viswanath Prakash is an Assistant Professor in the Information Systems and Analytics area at IIM Trichy. He has a doctoral degree in Information Systems from the Indian Institute of Technology, Kharagpur. Prior to joining IIM Trichy, he taught at B schools such as T A Pai Management Institute (AACSB, AMBA accredited) and School of Management, Manipal University, Karnataka. In total, he has four years of experience in teaching postgraduate-level management students. He is a recipient of the University Grants Commission Junior Research Fellowship (JRF) and has cleared the National Eligibility Test for Assistant Professorship (UGC-NET). He also holds an MBA degree (Gold medal) from Manipal University, Karnataka, and a BTech degree in Electronics and Communication Engineering from Cochin University of Science and Technology (CUSAT), Kerala. 

Courses taught at IIM Trichy:
Information Systems for Managers, Managing Digital Transformation, Information Systems Research Foundation, Data Mining/Business Analytics, Machine learning for Applied Research and Theory Building (Co-teaching with Prof. JB Singh).

Courses taught previously at other Institutes:
Emerging Technologies for Business, Management Information Systems, Technology Strategy, Total Quality Management, Systems Thinking, Systems Dynamics and Business Modelling, and Business Statistics.

Research Interests:
Information Systems, Human-Computer Interaction, Digital Transformation, Ethics of Technology, Artificial Intelligence

Journal Articles

Ashish Viswanath Prakash & Saini Das | Year – 2024

Prakash, A. V., & Das, S. (2024). (Why) Do We Trust AI?: A Case of AI-based Health Chatbots . Australasian Journal of Information Systems, 28. https://doi.org/10.3127/ajis.v28.4235 (ABDC A)

Ashish Viswanath Prakash, Arun Joshi, Shubhi Nim, & Saini Das | Year – 2023

Prakash, A. V., Joshi, A., Nim, S., & Das, S. (2023). Determinants and consequences of trust in AI-based customer service chatbots. The Service Industries Journal, 43(9–10), 642–675. https://doi.org/10.1080/02642069.2023.2166493 (ABDC B)

Ashish Viswanath Prakash & Saini Das | Year – 2022

Prakash, A. V., & Das, S. (2022). Explaining citizens’ resistance to use digital contact tracing apps: A mixed-methods study. International Journal of Information Management,63(1), 103524. https://doi.org/10.1016/j.ijinfomgt.2021.102468 (ABDC A*)

Ashish Viswanath Prakash & Saini Das | Year – 2021

Prakash, A. V., & Das, S. (2021). Medical Practitioner’s Adoption of Intelligent Clinical Diagnostic Decision Support Systems: A Mixed-Methods Study. Information & Management, 58(7), 103524. https://doi.org/10.1016/j.im.2021.103524 (ABDC A*)

Ashish Viswanath Prakash, Saini Das & K Rajashekharan Pillai | Year – 2021

Prakash, A. V., Das, S., & Pillai, K. R. (2021). Understanding Digital Contact Tracing App Continuance: Insights from India. Health Policy and Technology, 100573. https://doi.org/10.1016/j.hlpt.2021.100573 (ABDC B)

K. R. Pillai, Pallavi Upadhyaya, Ashish Viswanath Prakash, Badrinarayan Srirangam Ramaprasad, H. V. Mukesh & Yogesh Pai | Year – 2021

Pillai, K. R., Upadhyaya, P., Prakash, A. V., Ramaprasad, B. S., Mukesh, H. V., & Pai, Y. (2021). End-user satisfaction of technology-enabled assessment in higher education: A coping theory perspective. Education and Information Technologies, 1-22. https://doi.org/10.1007/s10639-020-10401-2 (Scopus, WoS)

Ashish Viswanath Prakash & Saini Das | Year – 2020

Prakash, A. V., & Das, S. (2020). Intelligent Conversational Agents in Mental Healthcare Services: A Thematic Analysis of User Perceptions. Pacific Asia Journal of the Association for Information Systems, 12(2), 1. https://aisel.aisnet.org/pajais/vol12/iss2/1/  (ABDC B)

K Rajasekharan Pillai & Ashish Viswanath Prakash | Year – 2017

Pillai K, R., & Prakash, A. V. (2017). Technological Leverage in Higher Education: An evolving pedagogy. Journal of International Education in Business, 10(2), 00–00. https://doi.org/10.1108/JIEB-09-2016-0034 (ABDC C)

Conference/Seminar Proceedings

Pramir Sarkar, Gopinath K, Ashish Viswanath Prakash | Year – 2023

Sarkar, P., Gopinath, K., Prakash, A.V. (2024). Healthcare AI: A Bibliometric Review. In: Sharma, S.K., Dwivedi, Y.K., Metri, B., Lal, B., Elbanna, A. (eds) Transfer, Diffusion and Adoption of Next-Generation Digital Technologies. TDIT 2023. IFIP Advances in Information and Communication Technology, vol 698. Springer, Cham. https://doi.org/10.1007/978-3-031-50192-0_36

Ashish Viswanath Prakash, Arun Joshi, Shubhi Nim, & Saini Das | Year – 2021

Prakash, A.V., Joshi, A., Nim, S., & Das, S. (2021). Dear Bot, Why Should I Trust You?   Proceedings of the Australian and New Zealand Marketing Academy Conference 2021, Melbourne.

Ashish Viswanath Prakash & Saini Das | Year – 2020

Prakash, A. V., & Das, S. (2020). Would you trust a bot for healthcare advice? An empirical investigation. Proceedings of the Pacific Asia Conference on Information Systems, 24(1),62. https://aisel.aisnet.org/pacis2020/62 (Scopus)

Ashish Viswanath Prakash & Saini Das | Year – 2019

Prakash, A. V., & Das, S. (2019). AI-Based Conversational Agents in Mental Healthcare: Qualitative Evaluation of User Experience. Proceedings of the International Conference on Digital Economy, Raipur. 

PGPM:
Information Systems for Managers [Core Course]
Managing Digital Transformation [Elective]

PGPBM:
Information Systems for Managers [Core Course]
Managing Digital Transformation [Elective]

DPM/EDPM
Information Systems Research Foundation
Machine learning for Applied Research and Theory Building (Co-teaching with Prof. JB Singh)

Courses: Data Mining, Managing IT, Business Analytics, Digital Transformation

Conference Presentations

Ashish Viswanath Prakash, Arun Joshi, Shubhi Nim, & Saini Das | Year – 2021

Prakash, A. V., Joshi, A., Nim, S., & Das, S.  (2021, November 29–30). Dear Bot, Why Should I Trust You? [Paper presentation]. Australian and New Zealand Marketing Academy Annual Conference, Melbourne, VI, Australia.

Ashish Viswanath Prakash & Saini Das | Year – 2020

Prakash, A. V., & Das, S. (2020, June 22–24). Would you trust a bot for healthcare advice? An empirical investigation [Paper presentation]. Pacific Asia Conference on Information Systems, Dubai, UAE.

Ashish Viswanath Prakash & Saini Das | Year – 2019

Prakash, A.V., & Das, S. (2019, February 8–9). AI-Based Conversational Agents in Mental Healthcare: Qualitative Evaluation of User Experience [Paper presentation]. International Conference on Digital Economy, Raipur, CH, India.

Member, Doctoral Program and Research Committee, IIM Tiruchirappalli
Ashish Viswanath has reviewed papers for the following journals and conferences:

Journals:
International Journal of Information Management (ABDC A* Ranking Journal)
Government Information Quarterly (ABDC A Ranking Journal)
Internet Research (ABDC A Ranking Journal)
IEEE Transactions on Engineering Management (ABDC A Ranking Journal)
International Journal of Human-Computer Interaction (ABDC B Ranking Journal)
Australasian Journal of Information Systems (ABDC A Ranking Journal)
Health Policy and Technology (ABDC B Ranking Journal)
Conferences:
Pacific Asia Conference on Information Systems
Hawaii International Conference on System Sciences

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